About us
2000RSK was founded in 2023 in Hangzhou, Zhejiang. It is a designer brand built on historical depth and fueled by the spirit of contemporary experimentation. Behind the name lies not only a reinterpretation of centuries-old cultural symbols, but also the founder’s sharp insight into Generation Z.
The core of the name, RSK, is an abbreviation of “Rosenkreuzer,” taken from the Rosicrucian order that emerged in 17th-century Europe. This symbol, where the rose intertwines with the cross, once stood for wisdom, spirituality, and the pursuit of exploration, becoming a timeless emblem of thought across centuries. 2000RSK does not seek to replicate history; rather, it draws from the order’s essence—its drive to break boundaries and merge diverse influences—and transforms that spirit into the tension and energy of contemporary design.
The prefix 2000 is tied closely to the founder’s creative identity, “2000 Piecés.” It is both a personal signature and a generational code. Generation Z, born at the turn of the millennium, are digital natives who carry the imprint of history while possessing the courage to dismantle old boundaries. “Pieces” refers to fragments, with the founder envisioning each customer as a unique fragment of this generational mosaic. When these fragments converge through the brand, they create a collective spirit that defines the present era.
The founding team of 2000RSK comes from across the globe. Their varied cultural backgrounds, informed by local traditions, street culture, and historical awareness, converge on a shared belief: clothing should not be reduced to fabric and tailoring alone, but should act as a medium for cultural dialogue. A garment can serve as the contemporary translation of an ancient symbol, or as a sharp reflection of emerging trends. In every case, fashion is treated as a vessel for communication between the self and the world.
2000RSK expresses its vision through bold tailoring and asymmetrical construction, where deconstruction and reconstruction create a balance between historical gravity and contemporary vitality. An overcoat may recall the geometric mysticism of Rosicrucian emblems, while a skirt might incorporate the improvisational energy of street graffiti. Each piece makes the same statement: history is not sealed away in the past, but remains open to reinterpretation by Generation Z.
2000RSK is both tribute and reinvention. It honors the Rosy Cross as a historical symbol, while also serving as the founder 2000 Piecés’ personal annotation of his generation. Within this brand, every fragment finds resonance, and every garment becomes a vessel carrying spirit across time.